| 项目 | 消耗（元） | 曝光 | 点击 | 点击均价 | 点击率 | 建档 | 初诊 | 初诊成交 | 初复业绩 | 再消费 | 总业绩 | 投产比 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 洗牙 | 0 | 0 | 0 | - | - | 18 | 9 | 9 | 679.5 | 252 | 931.5 | - |
| 种植 | 829 | 3,506 | 138 | ¥6.01 | 3.9% | 0 | 0 | 0 | 0 | 0 | 0 | 0.00 |
| 矫正 | 1,472 | 3,287 | 133 | ¥11.07 | 4.0% | 1 | 0 | 0 | 731 | 0 | 731 | 0.50 |
| 拔牙 | 3,043 | 4,635 | 250 | ¥12.17 | 5.4% | 6 | 2 | 2 | 2,593 | 0 | 2,593 | 0.85 |
| 补牙 | 3,272 | 4,868 | 256 | ¥12.78 | 5.3% | 28 | 10 | 6 | 4,100 | 3,337 | 7,437 | 2.27 |
| 根管 | 663 | 915 | 51 | ¥12.99 | 5.6% | 0 | 0 | 0 | 0 | 0 | 0 | 0.00 |
| 其他综合 | 820 | 1,970 | 81 | ¥10.12 | 4.1% | 7 | 4 | 2 | 175 | 5,458 | 5,633 | 6.87 |
| 门店自然 | 6,174 | 36,997 | 721 | ¥8.56 | 1.9% | 0 | 0 | 0 | 0 | 0 | 0 | - |
| 汇总 | 16,273 | 56,178 | 1,630 | ¥9.98 | 2.9% | 60 | 25 | 19 | 8,279 | 9,047 | 17,326 | 1.06 |
| 门店 | 消耗 | 曝光 | 点击 | 点击均价 | 总线索 | 有效留电 | 初诊 | 初诊成交 | 初复业绩 | 再消费 | 总业绩 | 投产比 | 含抽佣投产 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 南湖 | 3,800 | 8,899 | 326 | ¥11.66 | 33 | 14 | 5 | 4 | 324 | 1,424 | 1,748 | 0.46 | 0.42 |
| 东盟 | 3,424 | 9,175 | 364 | ¥9.41 | 22 | 10 | 3 | 2 | 1,117 | 183 | 1,300 | 0.38 | 0.30 |
| 万达 | 1,048 | 3,242 | 108 | ¥9.71 | 2 | 1 | 0 | 0 | 0 | 4,600 | 4,600 | 4.39 | 4.39 |
| 北湖 | 2,598 | 8,433 | 293 | ¥8.87 | 19 | 8 | 3 | 3 | 2,085 | 0 | 2,085 | 0.80 | 0.68 |
| 印象 | 1,276 | 6,576 | 136 | ¥9.38 | 11 | 4 | 2 | 2 | 3,107 | 42 | 3,149 | 2.47 | 2.14 |
| 永凯 | 1,601 | 4,363 | 142 | ¥11.27 | 16 | 6 | 7 | 5 | 1,454 | 344 | 1,798 | 1.12 | 0.85 |
| 金凯 | 1,256 | 2,848 | 118 | ¥10.65 | 13 | 5 | 4 | 2 | 131 | 1,704 | 1,835 | 1.46 | 1.38 |
| 霖峰 | 1,269 | 12,642 | 143 | ¥8.88 | 14 | 3 | 1 | 1 | 61 | 750 | 811 | 0.64 | 0.63 |
| 汇总 | 16,273 | 56,178 | 1,630 | ¥9.98 | 130 | 51 | 25 | 19 | 8,279 | 9,047 | 17,326 | 1.06 | 0.92 |